There are 12 types of SEO that can help you increase your site’s traffic organically. They play a crucial role in improving a website’s ranking on SERP.

SEO is always evolving and SEO experts need to stay updated with current trends. Being able to adapt to changes and trends can help you in the game.

Both SEO and SEM aim to improve a website’s online engagement by improving its ranking on search engine results pages, but what are the differences?

With the expansive universe of search engine optimization (SEO), long-tail keywords have emerged as one of the most crucial players to enhance visibility and drive targeted traffic to websites. Long-tail keywords represent more specific search queries comprising three or more words.

Uniform Resource Locator famously known as the URL is the web address of an internet resource, like a webpage. The address bar located at the top of your browser, displays the URL of the webpage you're currently viewing. URLs are one of the most crucial components as they can help people access the webpage they want to view.

With all of the intricacies and nuances involved in SEO, it can’t just be done by anyone, and that’s where SEO specialists come in.

Off-page SEO is a strategy that goes beyond your website. This method is used to boost site visibility and credibility across search engines. The main aim is to cultivate trust, authority, and relevance for the site within the search engine algorithms. 

A backlink is a hyperlink that directs from one webpage to another website. It's essentially a link from one site to another, acting as a reference or citation. Backlinks are crucial in SEO as they signal to search engines the credibility, authority, and trustworthiness of a website, influencing its ranking in search results. 

Anchor text is the visible, clickable text found in a hyperlink, typically highlighted and underlined, serving as a link to another webpage or document. Utilizing descriptive anchor text can work wonders to enhance user experience and SEO.

Technical SEO refers to the optimization of a website's technical aspects to improve its search engine visibility and enhance crawling, indexing, and ranking by search engines.

Seeking top-notch SEO services is pertinent if you want to achieve success. Check out our guide to know about the cost of SEO services in Singapore!

Follow the complete checklist that we have curated in this article If you want to get a higher Google ranking in 2025. It will be very helpful.